KD7

for Nike

Relentless Attack

We were appointed by Nike to launch the seventh signature Kevin Durant shoe in his MVP season. The campaign spanning motion, digital and retail features a custom transitional visual to convey KD’s impressive attacking moves.

MvsM KD7 Nike 01
MvsM KD7 Nike 02
MvsM KD7 Nike 03
Retail
MvsM KD7 Nike 04
MvsM KD7 Nike 05
MvsM KD7 Nike 06
MvsM KD7 Nike 07
MvsM KD7 Nike 08
MvsM KD7 Nike 09
MvsM KD7 Nike 10
Concept, Design & Direction: ManvsMachine
Audio: Echolab
Concept, Design & Direction: ManvsMachine
Audio: Echolab

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